BSkyB’s early announcement of a new all-3D channel did not bring too many smiles on their the faces of their customers. Instead there was a lot of confusion in there. 3D is currently at a very nascent stage and a format war is brewing between manufacturers, all of whom want to push their own proprietary technologies on to the 3D experience for obvious business reasons. But BSkyB is having none of that and has announced to its customers that there’s no reason to fear — the new 3D channel will be universal.

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